Cycle is a company that bridges the gap between players and game developers by transforming player feedback into actionable insights. Operating primarily in the gaming industry, Cycle serves game studios and developers who seek to understand how recent game changes affect their player base. The company engages players through its MVP chatbot, which asks targeted, context-aware questions to gather meaningful feedback. This feedback is then compiled into detailed reports for developers, enabling them to make informed decisions about game balance, map patches, and future expansions. Cycle also extends its services to product-centric companies in other industries such as enterprise software, fashion, and bespoke products, helping them improve their product cycles. The business model revolves around providing these insights as a service, generating revenue through subscriptions or project-based fees.

Keywords: player feedback, game developers, actionable insights, MVP chatbot, context-aware questions, game balance, map patches, product cycles, enterprise software, bespoke products.