Hotmart is a comprehensive platform designed to empower content creators by providing all the necessary tools to build, manage, and scale their digital businesses. Operating in the digital product market, Hotmart serves a diverse range of clients, including educators, influencers, and entrepreneurs who wish to monetize their knowledge and content. The business model is centered around offering a complete ecosystem that supports the entire lifecycle of digital products, from creation to sales and marketing. Hotmart generates revenue by taking a percentage of each sale made through its platform, ensuring that creators only pay after they have earned. The company also offers extensive resources such as tutorials, marketing strategies, and customer support to help users succeed. Additionally, Hotmart has a social impact initiative called Hotmart One, which allows users to donate a portion of their earnings to educational and social inclusion projects.

Keywords: digital products, content creators, monetization, online business, marketing strategies, customer support, global platform, social impact, educational projects, revenue sharing.