Migo operates in the on-demand transportation market, providing a comprehensive app that aggregates various ride options, including taxis, car shares, bike shares, and scooter shares, all on one screen. The app offers real-time price and wait time estimates, allowing users to compare and choose the best available option without switching between multiple apps. Migo primarily serves urban commuters in major cities such as New York City, Los Angeles, and Toronto, among others. The business model is based on partnerships with various transportation service providers, earning revenue through referral fees and potentially through premium features or advertisements. By simplifying the process of finding and booking rides, Migo aims to enhance user convenience and optimize transportation choices.

Keywords: on-demand transportation, ride aggregation, real-time estimates, urban commuters, taxis, car shares, bike shares, scooter shares, referral fees, transportation app.