Novu is an open-source notification infrastructure platform designed for developers to integrate and manage multi-channel notifications seamlessly. Operating in the software development market, Novu serves businesses and developers who require efficient and scalable notification systems. The platform supports various notification channels such as email, SMS, and in-app messaging, providing a unified solution for managing user communications. Novu's business model revolves around offering a free open-source version with the option for premium features and enterprise support, generating revenue through subscription plans and professional services. By simplifying the notification process, Novu helps clients enhance user engagement and streamline communication workflows.

Keywords: open-source, notification infrastructure, multi-channel, developers, integration, management, email, SMS, in-app messaging, user engagement.