PatientPoint is a healthcare technology company that specializes in delivering targeted health information to patients and healthcare providers at critical points in the care journey. The company operates in the healthcare market, focusing on patient engagement and education. Its primary clients include healthcare providers, pharmaceutical companies, and health and wellness brands.

PatientPoint's business model revolves around its engagement platform, which provides tech-enabled solutions designed to enhance patient experiences and improve health outcomes. The platform delivers relevant health information through various touchpoints such as waiting rooms, exam rooms, and even remotely through patient monitoring solutions. By doing so, it ensures that patients receive the right information at the right time, which can influence their behavior positively.

The company makes money by offering its engagement solutions to healthcare providers and by connecting pharmaceutical and health and wellness brands with valuable patients and physicians. This is achieved through point-of-care marketing, where targeted messages are delivered to patients and providers, encouraging better health practices and adherence to treatments.

PatientPoint's comprehensive approach includes proactive review generation solutions that help healthcare providers improve their online presence and reputation. This, in turn, attracts more patients and enhances the overall patient experience.

In summary, PatientPoint leverages innovative technology to provide personalized health information and engagement solutions, benefiting patients, healthcare providers, and sponsors alike.

Keywords: healthcare technology, patient engagement, health information, point-of-care, pharmaceutical marketing, patient monitoring, review generation, personalized healthcare, tech-enabled solutions, patient experience.