The Mobile Majority

The Mobile Majority

Integrated Mobile Advertising Platform | The Mobile Majority. Learn more

Launch date
Employees
Market cap
-
Enterprise valuation
€29—44m (Dealroom.co estimates Jun 2014.)
Santa Monica California (HQ)
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DateInvestorsAmountRound
N/A

$680k

Seed

$1.7m

Early VC

$8.0m

Early VC
Total Funding€9.4m

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Majority.co is a leading mobile advertising company that specializes in providing advanced mobile solutions to help brands maximize their potential in the mobile advertising space. The company operates in the digital marketing and advertising market, focusing on mobile platforms. Majority.co serves a diverse range of clients, including advertising agencies, large enterprises, app publishers, and traditional media companies.

The core of Majority.co's business is its technology-driven products that leverage location data to enhance the effectiveness of mobile advertising campaigns. Their suite of products includes an Ad Platform, Location Platform, Data Cloud, and various tools like geofences, push beacons, and proximity hardware. These tools help brands create personalized and targeted advertising experiences for their customers.

Majority.co's business model revolves around offering these advanced advertising solutions on a programmatic basis, meaning they use automated systems to buy and sell ad space in real-time. This allows for more efficient and effective ad placements. The company makes money by charging clients for access to its platform and tools, as well as through fees for managing and optimizing advertising campaigns.

The company is headquartered in Los Angeles, with additional offices in San Diego, San Francisco, New York City, Miami, and Chicago. Majority.co prides itself on its strong leadership team and a culture that promotes teamwork and shared success. The leadership team includes Rob Emrich (CEO and Co-Founder), Matthew Russo (Chief Marketing Operating Officer), Don Norton (Chief Revenue Officer), and Aarin Yu (Head of Corporate Development).

In summary, Majority.co is a technology company that provides location-driven mobile advertising solutions to help brands deliver personalized marketing campaigns. Their innovative tools and platforms enable clients to better understand and engage with their customers, ultimately driving better marketing outcomes.

Keywords: mobile advertising, location data, programmatic media, geofences, push beacons, proximity hardware, ad platform, personalized marketing, digital marketing, technology-driven.