Tulipshare, accessible via tulipshare.com, is a UK-based startup revolutionizing the ethical investment landscape through activist investment and shareholder advocacy. The company focuses on leveraging shareholder influence to drive ethical changes within publicly traded companies. Tulipshare primarily serves individual investors and institutions that are committed to Environmental, Social, and Governance (ESG) principles. This includes universities, ethical funds, and like-minded organizations looking to align their investment strategies with their mission to promote sustainability and social responsibility.

Operating in the impact investing market, Tulipshare's business model revolves around pooling the resources of its clients to acquire significant stakes in companies. This collective shareholder power is then used to advocate for changes that enhance the companies' ESG credentials. For example, in early 2023, Tulipshare successfully led a campaign among Apple shareholders, resulting in the tech giant committing to better transparency regarding App Store takedowns.

Tulipshare generates revenue through management fees and performance-based fees from its impact-focused fund. These fees are charged to clients who invest through Tulipshare's platform. The company also offers consultancy services to institutions, helping them develop frameworks and strategies for responsible investment.

In summary, Tulipshare is a pioneering force in ethical investing, using the power of collective shareholder activism to push for meaningful corporate changes. It serves a niche market of socially conscious investors and institutions, making money through management and performance fees as well as consultancy services.

Keywords: ethical investing, shareholder activism, ESG, impact investing, UK, sustainability, responsible investment, activist investment, corporate change, consultancy services.